Jewish Federation of Metropolitan Detroit

Applebaum Campus Opens in West Bloomfield

The Millennium Campaign

The Millennium Campaign was a comprehensive vision for enhancing the Detroit Jewish community. Originally conceived by David Hermelin and Robert Aronson in 1998, the campaign aimed to transform and innovate how the Jewish community engaged in Jewish life. It provided an unprecedented range of formal and informal Jewish engagement opportunities in the area of education, youth experiences, young adult involvement, Israel missions, leadership development, synagogue vitalization and pre-school enhancement.

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“We want to make this campus a place to be proud of…”
-Eugene Applebaum
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Community Centerpiece

In 1999, Eugene and Marcia announced the largest capital gift in the history of Metro Detroit’s Jewish Community. The Eugene and Marcia Applebaum Jewish Community Campus was the centerpiece capital commitment of the Millennium Campaign.

The $5.5 million gift was given to expand and beautify the 195-acre campus. It helped to upgrade the physical structure of the campus and ensure the vitality of Jewish life at the “center” of the Detroit Jewish community—from the youngest to the oldest, from pre-school to senior services.

“The campus [needs to be] the place to congregate… a place used by children, adults, the whole Jewish community. We want to make this campus a place to be proud of…we want there to be structure to the campus. It should be clean, well lit and identified properly. We want people to come to the campus, and we want young people to want to go to it. We need to give them some impetus.”

Over $60 million was raised in this historic effort, with funds and capital gifts made by the leading pillars of the Detroit Jewish community including David and Doreen Hermelin, William Davidson, Bill and Madge Berman, Sam and Jean Frankel, Eugene and Marcia Applebaum, Nancy and James Grosfeld, and Penny and Harold Blumenstein.

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Applebaum Family Office

480 Pierce Street, Suite 200

Birmingham, MI 483009

Applebaum Family Philanthropy

Andrew Echt

Director, Applebaum Family Philanthropy